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Crafting Timeless Literature and Thought Leadership with Portia Mystique Still
Alka Sharma welcomes Portia Mystique Still, who shares her journey into storytelling and publishing. They discuss the preparation for writing a book and establishing brand credibility, highlighting differences in messaging across platforms. The conversation explores thought leadership in 2023 and its significance. Portia provides insights into the book launch process, securing deals, and common mistakes to avoid. They discuss marketing strategies to make books viral and crafting timeless literature. Portia shares storytelling's transformative power, tackling self-doubt as a writer, and offers advice for future authors. The episode concludes with Portia's contact information and a call to action.
Key Points
- Success in book publishing hinges on understanding your "why," validating your idea with your target audience, and maintaining integrity and alignment with your core values throughout the process.
- Building brand credibility goes beyond logos and colors; it involves consistently living by and reflecting your core values in every aspect of your work and interactions.
- A successful book launch involves three critical stages: prelaunch to build excitement, a launch event to maximize initial sales and engagement, and postlaunch activities to sustain momentum and drive continued interest.
Chapters
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| 1:26 | |
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| 8:45 | |
| 10:49 | |
| 13:52 | |
| 20:35 | |
| 24:40 | |
| 30:23 | |
| 34:04 | |
| 37:21 | |
| 41:42 | |
| 45:28 | |
| 49:06 | |
| 50:17 |
Transcript
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